Otago Chamber of Commerce Event - Purchase a Ticket Here

A comprehensive look at improving your organisation’s public relations and reputation, with hands-on training in identifying and compiling press releases and online content that reinforces your brand message. This workshop is delivered by Emeritus Professor Brendan Gray, Otago University’s leading PR lecturer.

Content includes:

• Public relations (PR) in a digital context

• Writing news stories

• Interview skills workshop

• Improving relations with on-line and traditional news media

• Conclusions: News release and fact sheet template

Presenter:  Brendan Gray – Gray Lake Communications

Brendan has a background in Public Relations and for many years has run the post-graduate PR programmes at Otago University.